That should give some wrist presence and machismo to their otherwise restrained personality. What may help these Frédérique Constant Runabout watches stand out a bit, and what may not be immediately clear from these images, is that the somewhat conservative designs come in a 43mm polished case. This picture should give you a basic idea of the kind of boats we are talking about and the lifestyle association they are going for:
Past models included chronographs and moon phases, and these Frédérique Constant Runabout Automatic watches offer just three-hand time-telling, and the date at 6 o’clock.
Frédérique Constant partnered in 2009 with the Italian non-profit organization that helps preserve these cool old boats, and the brand puts out limited-edition watches to honor the relationship each year. The Riva Historical Society provides the context for this batch of limited edition Frédérique Constant watches. So, there is a lot going on at Frédérique Constant, and looking at the brand, I think: “They are in it to win this game.” They are, at the very least, certainly worth keeping tabs on. And now, they have been acquired by Citizen Watches, which also puts them under the same expanding umbrella as Bulova, Arnold & Son, Angelus, and movement maker La Joux-Perret. The Frédérique Constant Group also has Alpina for sport watches and Ateliers DeMonaco for more haute horology stuff. Frédérique Constant has proven itself agile and dynamic, however, recently offering in-house movements, a “horological smartwatch,” a perpetual calendar watch for around 8,000 Swiss francs… all among their standard fare of good value for classic and mostly uncontroversially designed watches. The entry-level Swiss luxury watch market must be an incredibly intense space to operate in. So, with that imagery in mind, let’s consider how these Frédérique Constant Runabout watches fit into the brand that is so well-known for entry-level value. These limited-edition Frédérique Constant Runabout Automatic watches are inspired by “gentlemen’s sport boats of the roaring twenties.” It’s important to explain this and emphasize their nautical, Italian nature as well as the wood and chrome runabout boats (“most commonly seen on the canals of Venice”) they are meant to reference – because otherwise they might be mistaken for just basic but handsome, three-hand automatic Swiss watches.